Weronika Bociąg is one of the most colorful personalities in the makeup world. The makeup artist tests and relies on the latest beauty trends, and apart from inspiring makeup looks, she also teaches how to photograph them effectively to make them look really good. For her, makeup is fun, an art of creativity and a way to express herself. Weronika was nominated for the award Ofeminin Influence Awards 2022 in the Makeup Innovator Category For a creative and holistic approach to the topic of makeup.
Do you think Effectie, could the impact you have on society be a kind of burden or an opportunity to make real changes?
I think they are both, so it is very important to pay attention to what and how we publish on the web. We partner almost every day with our observers, which is why this impact is so big. As they say “whoever you hang out with, that’s what you become,” so I want to be my fans’ best friend who will push them in the right direction. My Channels is meant to be a safe place, full of positive energy, where everyone is beautiful and welcome.
How do you combine the topics presented on your platform with issues of social importance? Maybe?
Maybe! I often bring up social issues myself, I provide accounts that I deal with on a daily basis. It’s natural to me, I can’t imagine not talking about the things that are important to me, but I always do it on my own terms.
Do you think of yourself in the influencer category or would you rather define your business in a different way? when?
The word influencer has been troubling to me for a while, but now I don’t mind calling myself an influencer. This is the quickest and easiest way to get to know what I’m doing, and there are a lot of them. I work on many platforms and have a million interests, so listing everything after the decimal point would be very tiring (laughs).
Do you have any way to reconcile important social media/internet activity with concern for mental health? How not to fall into the trap of being chronically online?
This is a very topical topic for me, because recently I got into the habit of “working healthy” and learned to rest. For me, it was important to separate the workspace and the space without work. Until now, I had an office and studio in my apartment, but at the end of 2021 we decided to rent a separate place. Now I’m going to work and when I get home I don’t even have a way to work and that’s great. In creative work, comfort is key, because when we’re not working, the best ideas come to us.
The effect is not only about ‘effect’ and ‘effect’, but also about induction to action. What do you encourage or want to motivate your followers to do?
Currently, I encourage them to try new things – starting in the new year I started sewing and roller skating. Nice! Of course, it could be anything. Something important to do! Learning new things gives a lot of satisfaction and fun, but it also boosts our self-esteem. Besides, I constantly encourage followers to experiment with my look. Some time ago I went through a general transformation – from a wardrobe full of gray, white, and beige, I went to full color. It doesn’t matter if I’m going to work or to an event or spending the day in a tracksuit – I have everything in color and my clothes really make me feel better. The same goes for hair and makeup. So let’s search, check and try!
You have gathered a committed community around you. What do you think makes your followers choose you?
I think my crow and my nature. I have a good sense of humor, I like to fool around, make weird faces. I don’t take life seriously and I can see my followers like that. In addition, direct communication through comments or messages is very important to me. I try very hard to write as many people as possible, sometimes it is difficult, but I do my best.
What do you learn from your followers?
My watchers are, first and foremost, a mass of positive energy, but they are also a mine of knowledge and curiosity. If it wasn’t for them, I would have missed a lot of news from the beauty industry or the entertainment industry. We also often talk about language and how to speak so as not to be offended and left out. I learned a lot after these conversations.
Your makeup is very colorful and vibrant. You said you switched from a gray wardrobe to a full colour. Such an image gives courage and self-confidence?
Oh yeah, sure. Although not immediately, because it was a certain process. I actually started wearing the colors because they made me feel better. And as it turns out, feeling good with my favorite clothes gives me confidence. People’s looks don’t bother me at all. I can even say that I love them and they give me the utmost satisfaction. The more surprising and curious the look, the better the design.
We don’t all play with color and inspire an ‘euphoria’ inspired style. Where is it worth starting with makeup experiments to suit us?
It’s great to start with little color accents to see which color we feel best and which style is best for us. Initially, I would suggest colored inks or a shimmery shade of colour. Both methods are very easy to apply, because they are actually daily cosmetics, so everyone can handle them. For more courage, I would suggest colored pencils and eyeliner. With their help, we can make a very accurate color accent, for example a colored line or a point – in this case, the only thing that limits us is our imagination.
This is the fifth edition of the poll Ofeminin’ Impact Awards. The event would not be possible without our main partner: Ziaja and supporting partners: Eveline Cosmetics, L’oreal Proffesionel, Inamia, Ochnik and Briju. We’ll be watching the Awards Gala during the gala on June 23 at 19:00 in social media and on the Onet homepage! I’ll see you later!
Watch our visit to the Onet Rano I know: